“All things being equal, people will do business with and refer business to those people they know, like and trust”.
In a world that serves thousands of impressions daily, potential clients have countless choices of where to invest/spend their money. Most importantly, your business must stand head and shoulders above the others.
The following are internal exercises that will create an unequalled advantage in your favor with your customers and prospects:
- Changing your conversations is essential, both internally and externally.
- The thoughts running through your head will make or break you.
- Choose positive speech and a positive mindset.
- Be mindful that your subconscious will create your most dominant thoughts, and cannot differentiate between a negative or positive thought.
- Whatever you give the most attention to will be attracted to you.
Your air conditioner unit and your car operate best with a clean filter, so will your mind. When you catch a negative thought, it must be replaced with at least six to twelve good thoughts.
More negative thoughts will ‘seep in’ from some people around you. Friends and family members who have lost their dreams will believe they are protecting you from their failures, but they are really crushing your dreams. It would be best to separate yourself from those dream stealers as fast as you can. In some cases, where you cannot bear to delete family, at the very least, you must take responsibility for your dreams and protect them at all costs. With people who cannot support your dreams – it is up to you to shift the conversation away from you, and onto a more generic topic – kids, weather, sports, etc.
It is very important to surround yourself with positive people, those people who can say ‘Yes’ and figure out how to get it accomplished. Masterminding with positive people who have already accomplished what you desire to achieve will be an incredible advantage to your business success.
Read Part 2 in next month’s issue.
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